Growth

The Do's and Dont’s of Customer Value Management

Customer value management (CVM) outlines the value journey that customers take and creates the best management approaches to every aspect of the journey.

5 Keys Benefits of Conversational Intelligence Implementation

The benefit of implementing conversational intelligence has positive effects on productivity and financial performance.

Why Value Carries More Weight Than Price

How Do You Start the Customer Value Conversation?

When approaching such a critical conversation related to business success, sales professionals must be straightforward yet not overbearing, allowing customers to understand the total value and impact that an offering provides.